Challenge: In the aftermath of a disaster, communication is often one of the most critical—and most compromised—functions. Downed infrastructure, chaotic conditions, and large displaced populations make it difficult to relay updates, distribute aid instructions, or coordinate volunteers. Emergency signage and audio systems are frequently inaccessible or nonexistent.
Solution: SiCoustics deployed its Wrap Your Event system paired with SiCube wireless audio units to provide scalable, field-ready communication across a hypothetical disaster recovery zone. Units were wrapped with high-visibility informational graphics and powered by long-lasting batteries, enabling real-time audio broadcasts even in infrastructure-deficient environments.
Implementation:
- ✅ SiCubes were placed in shelter entrances, food distribution points, volunteer check-in zones, and roadblocks.
- ✅ Signage included maps, instructions for receiving aid, shelter rules, and sponsor logos.
- ✅ Audio systems delivered real-time updates regarding weather, aid delivery times, and changing site protocols.
- ✅ Remote management allowed coordination teams to adjust messaging dynamically across multiple zones.
Results:
- ✅ Greater coordination and reduced confusion among displaced individuals and aid workers.
- ✅ Enhanced speed and safety in resource distribution.
- ✅ Sponsors, including local utilities and national relief brands, saw their names positively associated with efficient recovery operations.
ROI: By supporting logistics and public communication, sponsors saw improved brand trust in crisis-affected communities. This translated into strengthened reputations, especially for organizations with long-term regional commitments.
Conclusion: Wrap Your Event by SiCoustics is more than an event tool—it’s a critical asset in emergency response. With rugged signage and resilient, portable audio, SiCube technology delivers timely, trusted information exactly where it’s needed most.